Essaouira is a charming coastal town in Morocco that offers a perfect blend of history, culture, and natural beauty. Its laid-back vibe and stunning Atlantic views make it a must-visit destination for travelers looking for something unique and inspiring. Whether you’re wandering through the ancient medina or enjoying fresh seafood by the harbor, Essaouira has a way of captivating your heart. Let me take you through some of the top things to do in this magical town. Explore th

How I Choose What to Buy in Morocco: 15 Souvenirs, Prices, and the Stories Behind Them Shopping in Morocco taught me very quickly that prices are flexible and that value depends on much more than size or appearance. Quality, origin, craftsmanship, and even where you buy can make a huge difference. Over time, I learned what a fair price looks like—and why one item might cost three times more than another that looks similar at first glance. Moroccan Carpets & Rugs Moroccan hand

Windy sunsets, blue doors, mint tea, and Atlantic vibes 🌊✨ Essaouira quickly became my favourite city in Morocco. Save this guide for your trip!

Morocco in summer can be hot—sometimes unbearably so. I quickly learned that if you want to enjoy Morocco between June and September, you need to avoid the desert and the deep south. Instead, stick to coastal cities or cooler northern regions. That decision completely changed my trip for the better. Here’s my personal summer route through Morocco, focusing on the best cities and their best beaches, perfect for cooling off without sacrificing culture. Hassan II Mosque in Casab